Energy Firm Trifold
Sperian Energy

Designed a trifold for Sperian Energy, a retail energy provider operating in six states. The trifold provides
a contract summary for the Pennsylvania electric generation supplier. It is designed to provide
information to a wide variety of potential customers, and as such was designed to be attractive and easy
to understand.
The trifold describes all of the agreement details in an attractive manner. The color scheme chosen is
blue and orange, which matches the company’s branding and logo design. Information is provided in a
bold, easy-to- digest manner, the usage of icons allows readers to understand the contract’s more
technical terms.
All imagery both on the front and inside the trifold utilizes the company’s branding and color scheme.
Icons are orange inside a blue square. The information on the top of the inner leaflet is highlighted
orange, with figures featured inside a blue circle.