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Plus Marketing Group

Designed a logo for Plus Marketing Group, a firm located in Brooklyn, New York. Plus Marketing Group is a firm which promotes the distribution of LED lighting to small business across 15 states. The firm’s principal, Jack Doueck, commissioned Anna Young Design to create a logo which will remind people of its mother company, Advanced Energy Capital.

The logo was also required to have vibrant, eye-catching colors while also evoking the image of green energy. The colors chosen were bright blues, reds, oranges and yellows, with the bottom left corner of the logo featuring green leaves which add an organic feel evoking the concept of green energy.

The font chosen is a serif font, which looks trustworthy and professional, and the logo itself is a plus sign, a nod to the company’s name, Plus Marketing Group. Each word of Plus Marketing Group is its own color, correlating to the colors used in the rest of the logo, with the word Plus in green, further evoking the image of green energy.

Color Scheme: